storytelling

The Art of Storytelling in Ecommerce Marketing

To build a successful ecommerce business, you have to be a master storyteller. At a time when new ecommerce shops are popping up every week and new products are going viral each day, you have to do everything in your…

dissection

How to Build Effective Pop-Ups: An 8-Part Checklist

One of the easiest ways to drive more ecommerce sales month-over-month is by creating and launching new pop-ups on your website. If you’re relatively new to ecommerce, you probably already know that pop-ups are a must, but you might not…

advocates

7 Simple Ways to Transform Repeat Customers Into Brand Advocates

In ecommerce, the relationships you build with customers is everything. Without a dedicated strategy in place for things like customer success and customer loyalty, it’s nearly impossible to build a profitable, sustainable ecommerce business. If you’re in ecommerce now, you…

red

Email Marketing for Ecommerce: A New Guide for 2017

The holidays are behind us and 2017 is officially here. You’ve had time to look back on the successes and failures of the previous 12 months, and you’ve hopefully had some time to disconnect and reset—but now it’s time to…

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