Create One Campaign for Each of Your Goals
You may have different objectives for your campaigns: survey the visitors of your homepage to understand why they stopped their navigation there, convince the visitors of your product pages to subscribe to your newsletter, retain the users about to exit the checkout process, etc. Create a unique campaign for each of these different objectives.
Create an Eye-Catching Design
Exit intent offers appear at the last minute, literally. If you want to stop your users before they leave, don’t be too subtle. Use a straight-in-the-face design that your visitors can’t miss.
Pick Strong Incentives
Again, exit popups are your last chance. Add an extra incentive to them — it will make your visitors think twice before leaving you. Coupons or drawings can help you convince even the most reluctant users.
Sync Your Campaigns
If you’re displaying email popups on exit, sync them with your email marketing tool to start making the most of them instantly. Don’t wait until they’ve forgotten about your website to contact them.