Create Lightbox PopupsThat Work

Since they first appeared more than ten years ago, lightbox popups have become one of the digital marketers’ favorite tools. Dimming out the background of the page where they’re displayed, they help focus your users’ attention on the content of the modal itself. This little gimmick makes them, quite possibly, the best option to share onsite messages.

With Wisepops, you can design lightbox popups effortlessly by simply dragging and dropping the elements you want to add to your popup. It usually takes less than two minutes to get a campaign ready.

Not only is it super quick to build your campaign, we equip you with the most robust targeting engine on the market so you can display the right lightbox to the right user, at the right moment. Getting your popups to convert has never been easier.

Curious to know the impact of your popups on your results? Easy. We will make it possible for you to track how your users are interacting with your messages and how it translates in terms of clicks, emails or direct revenue. Turn on our Google Analytics integration to automatically track your popups and follow additional metrics such as the impact of your popup on your bounce rate or on your average session duration.

Email Popup Templates

How to Design Your First Lightbox Popup?

  1. Sign up for a Wisepops account.
  2. Select a lightbox popup template or start from scratch and activate an overlay.
  3. Customize the popup (you can add visuals, customize the popup size, position, colors, wording, etc.)
  4. Prepare your targeting scenario and determine which users will see your overlay and when.
  5. Turn on your campaign. Your popup is live instantly!

Use Cases

Collect emails

As they are very visible, lightbox popups are one of the most powerful ways to grow your email list. Our customers convince, on average, 6 out of 100 visitors to share their contact details.

Retain abandoning visitors

Lightboxes are the best format to retain abandoning visitors. Even when they’re about to leave, your visitors can’t miss them. Combine our flexible editor with our advanced targeting engine to retain your users before it’s too late.

Engage your visitors with videos

Video marketing’s popularity has grown significantly these past few months. Use your lightbox popups to share your most recent videos and engage your audience in a fun and modern way.

Share announcements

Do you have a new collection? Have you just released a new feature? Share these announcements in a simple, visible and scalable way.


Why Wisepops?

Zero hassle

Our lightbox plugin is easy to use and works without the help of a developer or a designer. Forget about the solutions which require HTML or CSS knowledge — we’re not one of them.

Easy to add to your site

Wisepops works with most websites. Whether you’re running a WordPress website, a Shopify store or any kind of website, the setup only takes 2 minutes and can be done through Google Tag Manager. Our team is there to support you throughout the process.

Contextual targeting

With great powers come great responsibilities. Popups can be a pain for your visitors if you display them too often or to the wrong users. Wisepops offers you all the options you need to limit your message to the most relevant users.

Connect with hundreds of email platforms

You’re probably expecting to contact your new subscribers rapidly. We offer you a wide range of options to send your new emails to your email solution and make the most of your new subscribers right away.

Track and improve your results

Get access to precise reporting to measure the results of your popup marketing efforts. Follow how many displays, clicks and emails you get. Split test your campaigns with a single click and take your campaigns to the next level.

More Popup Formats

Join 1,000+ teams that love Wisepops

  • Unilever
  • Vans
  • Virgin
  • Greenpeace
  • Fender
  • Postmates
  • Mixpanel
  • Ocado
  • Fiverr
  • Freeletics